ENHYPEN's Sunoo turns NOOMAX into vampire pop theater

Sunoo transforms into model for vampire supplement 'NOOMAX'

Sunoo, a member of the group ENHYPEN, has transformed into a model for a fictional supplement advertisement designed for vampires.

On the 21st, ENHYPEN released photos and films of Sunoo's 'ENGENE ver.' for their 8th mini album, 'THE SIN : BLISS', via their official SNS. This content is the sixth installment in a series that uses a fake advertisement format to portray fictional products existing within vampire society.

From lethargy to a chilling aura: a film with a dramatic reversal

In this content, Sunoo takes on the role of a model for 'NOOMAX', a brand of multivitamins exclusively for vampires. The brand is based on the concept of helping vampires, who have become lethargic due to the inability to consume blood for long periods, regain their physical balance.

The released images show Sunoo as an advertisement model featuring a healthy smile and refreshing visuals. However, the mood shifts dramatically in the subsequent film. In the early part of the video, Sunoo appears caught in extreme lethargy and languor before taking the supplement. Afterward, within a space tinged with red light, he reveals the chilling aura unique to vampires, delivering a performance that contrasts sharply with his previous appearance.

8th mini album 'THE SIN : BLISS' to be released on August 21

ENHYPEN is continuing promotions that utilize their vampire identity for their 8th mini album, 'THE SIN : BLISS', which is set to be released on August 21 at 1 PM. The album concept incorporates vampire characteristics such as eternal life, fangs, coffins, and blood.

The album's title track, 'Bloody Paradise', describes a situation where lovers look only at each other even amidst a crisis of continuous pursuit and escape. Previously, during the 'ENHYPEN WORLD TOUR ‘BLOOD SAGA’ IN SÃO PAULO' concert held in São Paulo, Brazil on the 4th, a portion of the title track's music release was pre-released.