Sung Si-kyung and Shin Dong-yup turn I'll Eat into a million-view meal

Sung Si-kyung's YouTube content 'I'll Eat' has recorded rapid viewership metrics through its collaboration video with Shin Dong-yup. Visiting the restaurant 'Hongbok' near Hoehyeon Station, this video surpassed a cumulative 1,000,487 views in just 6.7 days since its release.

The video's daily average viewership was tallied at 149,326. In this installment of the 'I'll Eat' series led by Sung Si-kyung, Shin Dong-yup joined him, with the filming taking place at 'Hongbok' located in Hoehyeon-dong, Jung-gu, Seoul.

Reaching 1 Million Views in 6.7 Days of Release

The success of the content coincides with the release schedule of the new product from Sung Si-kyung's liquor brand 'Gyeong'. The video includes promotional content for the new product, 'Gyeong Soju 51 Degrees First Batch 2026'.

This product, 'Gyeong Soju 51 Degrees First Batch 2026', is planned as a single-batch release and is scheduled to be unveiled through the official mall on September 1st.

New Product 'Gyeong Soju 51 Degrees' to Launch on September 1st