X:IN turns up the energy for Japan in new "Who Dat" video

The group X:IN has released the Japanese version of 'Who Dat.' Released on August 22, 2026, this video focuses on delivering a message to local fans by introducing Japanese lyrics while maintaining the energy of the original track.

Multiple producing teams participated in the production of this song. 27RING and CONTROL X were in charge of composition, while 27RING, CONTROL X, NOIZEWAVE, and NOVA were credited with lyric writing. Additionally, Kruxxbeatz was responsible for the arrangement. The released video is approximately 160 seconds long and captures the song's structure and atmosphere.

SNS and Region-Specific Channel Operations

X:IN communicates with global fans through various platforms, including Instagram, Twitter, TikTok, and Facebook, as well as Weibo, Douyin, and Bilibili.

In particular, their channel operations considering regional characteristics are noteworthy. In addition to providing artist information through their official website, they are increasing accessibility for fans through specialized regional channels, such as operating a separate Russian store.